Brazilian Keratin & Hair Care in London

Transformations that go beyond hair, because what you see in the mirror should reflect who you truly are.

Brazilian Keratin & Hair Care in London

Transformations that go beyond hair, because what you see in the mirror should reflect who you truly are.

Who is Simone Novillo?

Hi, I’m Simone Novillo. I believe hair is more than style. It is confidence, identity and a way of expressing who you are.

With over 20 years of experience, I have helped women, men and children feel good not only about their hair but also about themselves.

My goal is simple: to listen, to care and to create results that feel authentic and natural. Excellence, personalisation, constant learning and true care guide every appointment.

Services

Cuts, colours and treatments that fit your style, your routine and your personality.

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Cut & Styling

Tailored cuts, professional blow-dry and flawless finishes.

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Colour & Highlights

Bespoke colouring, balayage and highlights that enhance your natural beauty.

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Hair Treatments

Deep hydration, repair and revitalising solutions for healthier hair.

Brazilian Keratin Revolution

Brazilian Keratin Revolution

Certified Keratin Revolution Specialist, smoothing and strengthening your hair for long-lasting results.

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Kids’ Haircuts

Patient and gentle care for little ones.

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Hair Consultation

Personalised consultations for anyone who is unsure about what to do with their hair

What Our Clients are Saying

EXCELLENT
Google star 1Google star 2Google star 3Google star 4Google star 5
Based on 104 reviews
Posted on Google Google
Margaret Gibbs profile picture
Margaret Gibbs
22/08/2025
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
So friendly and welcoming as well.as being expert with hair care
Posted on Google Google
Michel Knochenhauer profile picture
Michel Knochenhauer
12/07/2025
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
So efficient and excellent! We wanted to cut our little boys hair, as it quite long and she did it perfectly, just the way we wanted it 😍😍 Definitely coming back!
Posted on Google Google
Ola E profile picture
Ola E
10/07/2025
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
Simone is amazing. Expert knowledge of all things hair, a real artist and the warmest welcome and smile. Love love love her colouring and cuts!
Posted on Google Google
Ellise Mcdonald profile picture
Ellise Mcdonald
14/06/2025
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
Simone is the best hairdresser she listens to exactly what you ask for and makes it happen which is rare I find. I have been back now 3 times and every time I leave extremely happy and blown away. Thank you so much Simone!
Posted on Google Google
Ana Viegas profile picture
Ana Viegas
13/06/2025
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
Simone was amazing! Now i look like younger! Many thanks! I recommend
Posted on Google Google
Smriti Dhungana profile picture
Smriti Dhungana
11/06/2025
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
I really like the service staff so friendly
Posted on Google Google
Per profile picture
Per
07/06/2025
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
I was so nervous for my 1 year old to have her haircut. Simone is the best. It was a great experience and she was so amazing with my baby and even had toys and a first haircut certificate!
Posted on Google Google
Mana Menezes profile picture
Mana Menezes
07/06/2025
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
I’ve been getting my hair done by Simone for over 15 years, and I truly wouldn’t trust anyone else with my hair. She is absolutely amazing, talented, consistent, and always up to date with styles and techniques. I travel nearly an hour just to see her, and every minute is worth it. She takes the time to listen, gives honest advice, and always knows exactly what will suit me best. Whether it’s a simple trim or a full transformation, I leave her chair feeling confident and happy every single time. She’s not just a great hairdresser; she’s a true artist and professional. If you’re looking for someone who genuinely cares about her clients and takes pride in her work, look no further. She’s simply the best!

Professional care you can take home

Available exclusively during your appointment.

Ask me during your visit about the best product for your hair.

Opening Hours

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